For our poster title we intially thought we would go for the large, bright and exciting types of font usually associated with casinos and such. However through trial and error we decided the best font would be a simple but effective one with the objective of being sophisticated rather than tacky. A font can be extremely important in attracting audiences with the purpose of drawing and willing people to go and view our film. With this in mind we feel that with our Title and font we have remained attractive while not becoming excessive.
As you can see from our title screen (below) we have included a playing card (Ace) to represent the 'A' in 'ALL IN' - which effectively highlights and promotes the genre and backdrop to our film. We also decided the playing card needed to be in colour for our poster to stand out and attract. With this unconventional wordplay and simple text we believed we have delivered an attractive title through sophistication and colour contrast (colourful playing card to plain text)
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